Born to be killed

Born to be killed

Laura Eibeck
The Change Club Exhibition, 2020

 

Animated Posters, Zine
Concept, Animation, Poster design

 

The Change Club is an online-exhibition from the FH Joanneum Communication-Design students. The overall theme of the exhibition was the climate crisis and its environmental and sociopolitical consequences.

In the course of this exhibition, I created an animated poster series called „Born to be killed“. Livestock farming causes 14.5% of global greenhouse gas emissions, the second highest source of emissions and greater than all transportation combined and is therefore one of the main reasons of deforestation, biodiversity loss, and water pollution. 

The Change Club is an online-exhibition from the FH Joanneum Communication-Design students. The overall theme of the exhibition was the climate crisis and its environmental and sociopolitical consequences.

In the course of this exhibition, I created an animated poster series called „Born to be killed“. Livestock farming causes 14.5% of global greenhouse gas emissions, the second highest source of emissions and greater than all transportation combined and is therefore one of the main reasons of deforestation, biodiversity loss, and water pollution. 

The Change Club is an online-exhibition from the FH Joanneum Communication-Design students. The overall theme of the exhibition was the climate crisis and its environmental and sociopolitical consequences.

In the course of this exhibition, I created an animated poster series called „Born to be killed“. Livestock farming causes 14.5% of global greenhouse gas emissions, the second highest source of emissions and greater than all transportation combined and is therefore one of the main reasons of deforestation, biodiversity loss, and water pollution. 

The Change Club is an online-exhibition from the FH Joanneum Communication-Design students. The overall theme of the exhibition was the climate crisis and its environmental and sociopolitical consequences.

In the course of this exhibition, I created an animated poster series called „Born to be killed“. Livestock farming causes 14.5% of global greenhouse gas emissions, the second highest source of emissions and greater than all transportation combined and is therefore one of the main reasons of deforestation, biodiversity loss, and water pollution. 

The Change Club is an online-exhibition from the FH Joanneum Communication-Design students. The overall theme of the exhibition was the climate crisis and its environmental and sociopolitical consequences.

In the course of this exhibition, I created an animated poster series called „Born to be killed“. Livestock farming causes 14.5% of global greenhouse gas emissions, the second highest source of emissions and greater than all transportation combined and is therefore one of the main reasons of deforestation, biodiversity loss, and water pollution. 

On top of that, animals in factory farms are kept in brutal conditions and bred to maximize meat production at the expense of their own welfare. They are literally born to be killed.

Fortunately, it's pretty easy to stop this exploitation and reduce the own ecological footprint by eating less or, even better, no meat. The poster series "Born to be killed" tries to call on people's empathy through emotional statements to raise awareness for the downsides of animal agriculture and meat consumption.

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