BRANDING, ILLUSTRATION, SOCIAL MEDIA

HR soulmates stands for genuine exchange and approachability within the HR community – no fluff, but all the feels.  

HR soulmates

Client: HR soulmates 
Service: Branding, Illustration, Social Media
Year: 2025

Visual identity with heart: HR soulmates represents genuine, open exchange and a unique sense of closeness within the HR community. It is not just about creating a brand, but about building a space where people feel seen, heard, and connected on a human level.

The branding was designed to make these values visible and tangible at first glance. No fluff, but all the feels: authentic design choices, emotional resonance, and a strong visual language that communicates sincerity and impact. Every detail, from typography to color palette, aims to reinforce this sense of realness, ensuring that the brand feels approachable, trustworthy, and truly human. 

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